ParcelPuppy is a new way to shop. They connect you with carefully vetted locals from around the world, who will buy what you’re looking for and ship it to your doorstep faster and for less than you’ve ever paid before. It’s the world at your whim.
The original site targets customers who were interested shopping fashion. ParcelPuppy shifted their direction to targeting those who are interested in making unique, luxurious, and international purchases. At the same time, users are unable to make multiple item requests. They have to complete one transaction per request.
Refreshed the sites visual representation (logo, branding, interface style guide) and marketing. Reduce item request process and implement an option for users to make another request. Redesigned the navigation bar to reflect the different types of user's (purchasers, customers, and admin) experience. Designed shopping cart experience based on request multiple purchase process.